Immersive Macht. Affekttheorie Nach Spinoza Und... May 2026

Building on Gilbert Simondon, Mühlhoff critially examines how modern power views the living subject as an entity to be optimized within a complex feedback system. Practical Application: "Immersion at Work"

These are local constellations—such as a modern "agile" office or a social media platform—where the physical, technological, and social elements are designed to "lure" individuals into specific modes of feeling and acting.

Mühlhoff argues that contemporary power (especially in digital and corporate environments) functions through . This is not a power that stands against the subject, but one that operates through the subject's own affective dynamics. Theoretical Foundations Immersive Macht. Affekttheorie nach Spinoza und...

Below is a feature overview of this work, which explores how modern power operates through affective "immersion" rather than simple external coercion.

The complete title you are looking for is by Rainer Mühlhoff , published in 2018 by Campus Verlag. This is not a power that stands against

In these environments, individuals are not just passive recipients; they are "modulated" by the group. Their thinking and feeling are subtly shaped through constant micro-interactions.

A prominent example used in the work is . In these settings, "soft" power techniques (like team-building, flat hierarchies, and emotional engagement) create an immersive atmosphere where employees voluntarily exploit their own affective resources for the company's benefit. In these environments, individuals are not just passive

Provides the ontological basis with his concept of relational affect . For Spinoza, an individual's power to act is constantly being increased or decreased through interactions ("affecting and being affected").