[s1e2]: Start Up Or Die Trying

: Despite the setback, Stearns doubles down on his goal of identifying a viable business model in Erie, Pennsylvania. He focuses on generating enough seed money to launch his "big idea"—eventually revealed as a professional BBQ restaurant and craft brewery called Underdog BBQ .

You can watch the full episode on platforms like Discovery+ and Apple TV .

In this episode, the high-stakes pressure of the challenge reaches a literal fever pitch:

: The episode highlights the "billionaire mindset" in action: pivoting when plans fail and finding ways to leverage small amounts of cash into larger opportunities, even while maintaining his undercover identity as "Glenn Bryant".