: A 30-day coaching program often bundled with the book. It is led by Russell Brunson and other coaches like Julie Stoian and Stephen Larsen, providing daily tasks to help participants launch their own first funnel. Key Themes and Strategies
: Participants must assume they have no existing audience or affiliate partners, forcing them to rely on pure marketing fundamentals like identifying a "Dream 100" list and creating a new offer from scratch. Phased Rebuilding : Most plans follow a logical progression: Week 1 : Planning, validating a topic, and initial outreach. Russell Brunson - 30 Days
: While every entrepreneur's specific method differs (e.g., selling eBooks vs. high-ticket services), Brunson noted that they all follow a similar pattern: creating a product, building a way to sell it (the funnel), and driving traffic to it. Availability and Getting Started : A 30-day coaching program often bundled with the book
The project centers on a high-stakes hypothetical scenario: if a successful entrepreneur suddenly lost everything—their money, reputation, customer list, and products—what would they do from Day 1 to Day 30 to save themselves? This concept was developed by Russell Brunson , the co-founder of ClickFunnels , to provide a practical roadmap for anyone starting from scratch with only their marketing knowledge and a ClickFunnels account. Core Components of the "30 Days" Project Phased Rebuilding : Most plans follow a logical