Idubbbztv_hey_thats_pretty_good Now

Musicians incorporated the audio into trap beats and dubstep tracks.

As the YouTube landscape changed, so did iDubbbz. In recent years, Ian Carter has shifted away from the confrontational "Content Cop" persona and the absurdist stunts of his youth, moving toward documentary filmmaking and organized events like Creator Clash . idubbbztv_hey_thats_pretty_good

The Cultural Legacy of "Hey, That’s Pretty Good" In the landscape of mid-2010s internet culture, few phrases achieved the immediate, ubiquitous "meme-status" of Ian Carter’s—better known as —catchphrase: "Hey, that’s pretty good!" Musicians incorporated the audio into trap beats and

It became the go-to response on Reddit and Twitter to express genuine (or sarcastic) approval. Why It Stuck so did iDubbbz. In recent years

Creators superimposed Ian into movie trailers, historical footage, and other YouTubers' videos.